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Digital
Marketing Mentoring

Virtual | In-house

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If you’re struggling to get to grips with digital marketing, or just need advice or guidance, we’d love to help out.

According to McKinley Partners, “Demand for digital marketing talent far exceeds supply in key areas”. And even when you get the right people on board, they still need to keep abreast of the latest changes and challenges in Digital Marketing. Digital Marketing Mentoring is aimed at supporting and guiding you in the key areas of digital marketing: customer identification, acquisition, engagement, conversion and tracking.

Our experience

We have been involved in Digital Marketing since around 2003 and over this time have worked with 100’s of organisations, from SME’s and private sector companies to charities and local government. We have introduced these organisations to new digital marketing techniques and helped them use them. Where we think more specialist support is needed we have introduced them to our partners – themselves specialists in Web design and architecture, SEO, PPC, Email Marketing and Content Marketing.

Having successfully helped organisations successfully develop digital marketing strategies we have now decided to create a new mentoring service aimed at owners, senior management and marketing professionals. We look forward to applying our many years of digital marketing knowledge to your organisation.

How does Digital Marketing Mentoring work?

Prior to working with you, we will ask you to prepare a comprehensive overview of how your organisation, and more specifically digital marketing, operates. This exercise will help you more clearly see how the organisation works and give us your perspective of what is happening. Needless to say, we will do the same but looking from the outside in. We will visit your company on a monthly basis (with the pandemic this moves on to Zoom).

Digital Marketing Mentoring service

We will allocate 1-4 days per month to help clients reap the maximum rewards from their Digital Marketing activities. Looking at all aspects of your digital marketing offering, from your Website, SEO, PPC, Email Marketing, Social Media and Analytics we will mentor you and your staff on how you can best apply your digital marketing activities to identify customers and their needs, acquire and nurture  them through multiple digital marketing channels, deliver a website experience that helps customers achieve the right calls to action and track your digital activities from start to finish.

What can you expect of us as mentors?

We can offer your company a huge amount of knowledge and experience based on years of working in digital marketing. We will:

  • Get to know your business and the way you operate to help us help you make better decisions.
  • Listen to you – this is as of much importance as telling you how to better use digital marketing.
  • Help you to look at digital marketing differently
  • Introduce you to digital channels and techniques that may improve your digital presence
  • Advise you on how to look both strategically and tactically at digital marketing
  • Make sure you achieve your full potential in digital marketing
  • Be honest with you about what you can achieve

At the end of each session, we will agree on an action plan which we will then review at the start of the next session.

What are the benefits of Digital Marketing Mentoring?

Skills – we have been using digital marketing tools for over15 years and are adept at using digital marketing platforms and advising others how to use them.

Knowledge – through practice and application we know which digital marketing tools should work for your business.

Passion – we live and breath digital marketing. Ask any one of our clients or our hundreds of students!

You or your employees can use us as a sounding board for your digital marketing ideas, which can help you make decisions faster and with more certainty. As we have a wealth of experience in Digital Marketing – from design and SEO to Social Media and Analytics – you can benefit from our experience and knowledge, and improve your own digital marketing skills. The bottom line is we will help you achieve your full potential in digital marketing.

Cost

The costs are very competitive and we can offer special rates depending on the commitment by your organisation. Day rates start from £499 per day. Please get in touch with us to find out more.

Reach Us

Please get in touch through the following.

Britannia House
Caerphilly Business Park
CF83 3GG

02920 005778

admin@marketingtom.com

Contact us about Digital Marketing Mentoring