Marketing Tom Blog
Our Latest News
Did you know that Marketing Tom started life as a digital marketing blog? It then developed into a CIM Accredited Study Centre delivering both Accredited and Non-accredited courses. And, 16 years later, we are still blogging!
October Book Competition
The Hype Machine - Sinan Aral Well, it has been quite some time since we last did a book competition and this time we have a cracking read from Sinan Aral. I must admit that I hadn't heard of Sinan Aral until I came across him on Guy Kawasaki's excellent series of...
Commendations for the CIM July 2021 Assessment Session
A couple of weeks ago we received the results from CIM for the July 2021 Assessment board. It was great that everyone passed and most got distinctions. Well today we have received Commendations for the modules of Level 3 and Level 4. We had 3 in total (Applied...
Why should your company invest in professional marketing qualifications?
No matter what industry, you need practical and relevant marketers who keep abreast of everything, from new digital trends and shifting consumer behaviours, to the very latest techniques for collecting and analysing data. Your marketers need to be aware of it all,...
Congratulations to all our CIM students
Another 100% Pass Rate! Well done to all our students who got their CIM results on Friday. Yet again our students have done us really proud. For our July 2021 Assessment we had our second highest number of submissions. 72% of our students got distinctions and merits...
Guy Kawasaki’s Remarkable People Podcast
If you've attended any one of my courses, there's a good chance that you have heard me mention the name of marketing guru, entrepreneur, investor, author and much more, Guy Kawasaki. He was responsible for marketing in the Macintosh division of Apple and says, "I am...
Yet Another 100% Pass Rate For Our CIM Students
Congratulations to all our CIM students who either passed their modules or achieved the full CIM qualifications. We are so very proud of you. For the April 2021 assessment board we had a record number of students submitting assignments and we also had a record number...
11 Great Digital Marketing Tools For Every SME
As you probably know we deliver digital marketing training to a wide range of organisations. And on our courses we discuss the myriad of platforms that companies are using to acquire new customers, retain existing ones and convert both. The wonderful thing about...
CIM Commendations – December 2020 Board
his morning we were really pleased to receive a letter of commendation from the Chartered Institute of Marketing. It's always great to receive these and especially as ALL of the students who submitted their assessments in December had only ever...
Digital Marketing Predictions for 2021
2020 was a year unlike any we have probably ever seen. It was the year that turned business completely on its head and, for many of us, it meant that we had to change the way that we operated and conducted business. As a way of giving our CIM and 1-day course students...