In the fast-paced and constantly evolving world of digital marketing, keeping up with the latest trends and techniques is critical to stay ahead of the competition. This is especially true for those who are currently studying for digital marketing qualifications or...
In 2023, social video continues to be a vital component of any successful marketing strategy. With the increasing sophistication of smartphone cameras and the availability of free editing software, video production has never been more accessible to businesses of all...
What are the digital marketing predictions for 2022? Last year I published an article on the top digital marketing trends for 2021. It was one of our most popular blogs of the year and served as a useful discussion topic and reference point for both our CIM and 1-day...
Over the last year I have definitely increased the amount of podcasts that I have listened to. I’m not sure if this is as a result of the pandemic or the fact that I’ve discovered content which I like through podcasts. For those who are new to podcasting...
If you’ve attended any one of my courses, there’s a good chance that you have heard me mention the name of marketing guru, entrepreneur, investor, author and much more, Guy Kawasaki. He was responsible for marketing in the Macintosh division of Apple and...
Whenever you decide to write a blog article you always have the theme/idea in mind about what you are going to write and, more often than not, during the course of your research you will end up either going to trusted sources or using Google to discover new ones. If...
