Master new skills in Social Media Advertising in 1 DAY!
Social Media Advertising spend is expected to top $93 billion by the end of 2019 and 53% of businesses use Social Advertising to reach their customers. By 2020 Social Media Advertising will overtake tv advertising spend. So, isn’t time you mastered it?
Marketing Tom, in collaboration with Liberty Marketing, has developed a great new course – Social Media Advertising. It will be delivered as a public course from April and the special-rate cost will be £245 (+VAT). If you would like to register your interest, please fill out the form below.
Our Paid Social Media specialist has a number of years’ experience in this field at both agency and client level and will give you the right balance of theory and practice to help you master on Paid Social Media advertising.
By the end of the day you will have mastered the skills to create high-performing Social Media Advertising campaigns. The main focus is on Facebook (Instagram) as this is the most popular and given that there are so many similarities between Facebook and Twitter and Linkedin. It is split into two areas: theory and practice.
Social Media Advertising Theory
The first part of the day is spent going through set up, campaign structure, the all-important Facebook Funnel, creation of ads and audiences, budgets and ad types. We then offer attendees a master class on creating ads, give you tips on how to manage your account before exploring Twitter and LinkedIn.
Social Media Advertising Practice
The second part of the day is spent doing a hands-on session. Guided by your tutor will go through campaign creation, audience selection, ad creation and many more fundamentals on how to maximise your use of Facebook. All the time you will be offered great advice by your tutor.
Marketing Tom organised a two-day course of intensive training on Google and social media ads, for me and 10 colleagues with varying degrees of online advertising experience. They were a pleasure to work with from start to finish. Our training leader was exceptionally knowledgeable and able to answer every question we threw his way. We left the training feeling fully informed and – most importantly – able to tackle our online advertising campaigns with confidence.