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CIM Foundation Certificate in Professional Digital Marketing

Level 3 | Virtual Online

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Kickstart Your Marketing Career with the Level 3 CIM Foundation and Extended Certificates. No written assessments, just multichoice tests!

The Level 3 CIM Foundation Certificate and Extended Foundation Certificate in Professional & Digital Marketing are designed to offer a clear path for progression to all Level 4 CIM qualifications. Successfully completing the Level 3 CIM qualifications equips you with the knowledge, skills, and understanding needed to excel as a ‘Marketing Assistant’ and carry out essential professional marketing roles within the workplace.

This qualification is ideal for new and aspiring marketers, including marketing assistants and apprentices, providing a robust foundation for a successful career. Here’s what you can expect:

  • Gain Essential Skills: Enhance your knowledge and develop core skills required to kickstart your career as a vital member of any marketing team.
  • Build a Strong Foundation: Position yourself for growth, opening up numerous career pathways and opportunities.
  • Get Hands-on Experience: Acquire practical skills that you can immediately apply to your role, boosting your confidence as you learn.
Module
Date
Content & Channels
October 14th & 15th, 2026
Marketing Essentials
January 14th & 15th, 2027
Content & Channels
February 18th & 19th, 2027
Marketing Essentials
March 2027 TBC
You are encouraged to complete Marketing Essentials and Content & Channels on the corresponding dates for a smoother learning experience. Choose the pairs of dates that work best for you.
You are encouraged to complete Marketing Essentials and Content & Channels on the corresponding dates for a smoother learning experience. Choose the pairs of dates that work best for you.
You are encouraged to complete Marketing Essentials and Content & Channels on the corresponding dates for a smoother learning experience. Choose the pairs of dates that work best for you.

Course Overview

The Level 3 CIM Foundation Certificate consists of two modules: Marketing Essentials and Content and Channels OR Marketing Insights. Successfully completing two modules grants you the Certificate. However, you can choose to complete all three modules to earn the Extended Certificate.

Bite-sized Awards

Each module can be achieved as a distinct, self-contained award which can be built up to attain the full foundation certificate.

Questions about this CIM course

The CIM qualifications represent a sound investment in your future but can also entail a significant investment of your money and time. To help you make the right choice, we have compiled a comprehensive Q&A section.

 

Who is the CIM Foundation Certificate aimed at?

The CIM Foundation Certificate in Professional Digital Marketing is aimed at those either in a job that already involves marketing or those who wish to find out about marketing with the intention of starting out on a marketing career.

Who is the CIM Foundation Certificate aimed at?

The CIM Foundation Certificate in Professional Digital Marketing is aimed at those either in a job that already involves marketing or those who wish to find out about marketing with the intention of starting out on a marketing career.

Entry requirements

It is not necessary to have any previous experience or knowledge of marketing and you can choose to study in a way that suits your requirements and availability. We do, however, ask that if English is not your first language, you provide us with evidence that you have achieved – within the past two years – either an IELTS Academic Module with an overall score of 6.5 (each component pass being at 6.0 or above) or the Cambridge Certificate of Advanced English at grade B or above. We are prepared to consider other equivalent alternatives.

How is the CIM Foundation Certificate assessed?

The assessment methodology for all modules contained within the CIM Level 3 Foundation Certificate and Extended Foundation Certificate in Professional & Digital Marketing are Onscreen assessments utilising either Multiple Choice Testing or Scenario-driven short and extended answer response tests. All assessments are employer-driven, practitioner-based, relevant, and appropriate for business needs.

Assessment Type
Onscreen Multiple-Choice Test
50 questions
90 Minutes

Frequency
6x On-Demand windows (results issued after each close
of On-Demand window)

How do virtual courses work?

All courses are delivered through WebEx/Zoom which allows us to stream HD-quality video of our courses direct to your laptop, desktop or tablet.

This means you can participate from the comfort of your home/office, anywhere. All of our modules are recorded (as long as we have permission from everyone) so students can review the class afterwards. And we can now offer Zoom tutorials for draft feedback of Level 3 and 4 Assessments if students prefer. Learn more about CIM Virtual Classrooms.

How much does the CIM Foundation Certificate cost?

Our qualifications and bite-size awards represent a sound investment in your future and your employer may therefore be willing to sponsor you.

The tuition fees payable to Marketing Tom are £1150 +VAT. The CIM costs (in addition to the tuition fees) are a yearly membership fee of £65 and £250 for the assessments (£125 per assessment – 2 in total) You should allocate a £40-50 spend on books. Individual module costs are £625 + VAT.

Payment Plan

If you are self-financing, there may be payment options open to you. This will allow you to spread the cost of the course over a period of a few months. Please speak to our CIM co-ordinator on 02920 005778 regarding this.

Please check out our Payment Plan page.

ReAct Scheme

If you have been made redundant, then you may be eligible for ReAct funding of up to £1500 of the cost of your course (you would need to pay for the CIM Assessment and membership fees). We accept ReAct beneficiaries and have dealt with students through the ReAct scheme for many years. Find out more about ReAct from the Careers Wales website.

How long will it take to study?

The CIM Level 3 Foundation Certificate in Professional & Digital Marketing has been calculated as carrying 24 credits, which equates to approximately 240 hours of Total Qualification Time (TQT) and 200 Guided Learning Hours (GLH). Each of the two modules within the Foundation Certificate qualification is worth 12 credits, 120 hours of TQT and 100 hours of GLH.

What should you do next?

Please download and take some time to go through the CIM Foundation Certificate in Professional Digital Marketing brochure. It covers pretty much everything that we have detailed on this site.

If you would like to book on to the CIM Foundation Certificate, please click the ‘book now’ button at the top of this page and complete the booking form.

Feel free to give us a call between 8.30 am – 6.00 pm on 02920 005778

If you’ve got any queries, send us an email from the form below.

Why study with Marketing Tom?

✅  We have been an Accredited CIM Study Centre since 2007.

✅  Our pass rate since we started is around 98%

✅  Well over 75% of students received A’s an B’s for their assessments/exams work in the latest exam boards.

✅   100% of our students who completed their Full certificates/diplomas over the past 4 years have received Merits or Distinction!

✅  All of our tutors are experienced practitioners in their own fields and have a wealth of experience in marketing and digital marketing training. Most are Chartered Marketers.

✅  Courses are run as either 3.5-hour sessions on Zoom or 7 hours in a classroom. You don’t have to attend once a week, in the evening!

✅  All our Zoom courses are recorded.

✅  Our CIM results are consistently above the UK national average.

✅  Our CIM Level 4 and 6 courses include a FREE Google Analytics day.

✅  Our Support site is designed to help students improve their grades.

✅  Zoom revision and 1-to-1 sessions are available for many of our modules at the moment (and will be available to all in the future).

✅  Students can, depending on other demands, complete all training / assessments in under 6 months.

 

Recommended CIM course books

You can find the recommended course texts for the CIM Foundation Certificate in Professional Digital Marketing on the CIM Recommended Course books page. 

Call us on: 02920 005778

Email us: cim@marketingtom.com

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