Social Media Video Course

Learn the tips, tricks and latest trends to plan, film and edit social media video content using your smartphone. Our beginner-level Social Media Video Marketing Course has three practical tasks, that will help you improve your video marketing confidence in one day.

Social Media Video Course

Learn how to film and edit Social Media Video

This course is designed to give you the knowledge and tools to start creating video content for social media channels like Instagram, TikTok, Facebook, YouTube, LinkedIn and Twitter. It is ideal for those starting out in digital marketing or those who need to understand the fundamentals of digital marketing. Marketing assistants/executives, and admin staff will find this course of benefit.

Our face-to-face courses are currently being delivered live through Zoom or WebEx and allow us to stream HD-quality video of our courses direct to the comfort of your home/office. These courses are limited to a maximum of 8 people.

Learning Outcomes

In this 1-day course you will learn the following:

  • Video production: planning, filming and video editing on your smartphone
  • Three practical tasks to put what you’ve learnt into practice
  • Examples and inspiration from top brands
  • Understanding how to maximise customer engagement from social media video
  • An introduction into cinematography, composition and camera shots
  • How to make the most of slow motion, timelapse and hyperlapse
  • Easy to follow tips that are visually demonstrated with intuitive apps
Who is the course aimed at?

This course is aimed at people from a wide range of organisations: including public sector to private sector, education and charities. People from marketing, sales, customer care and the technical departments will all find this course of interest. If you are involved with your organisation’s social media activities, this course may prove invaluable.

Course costs

Delegate rates for London courses start at £329 (+VAT) and for Cardiff courses at £249 (+VAT); standard rates are £399 and £299 respectively. Please note that during the pandemic prices will start at the Cardiff rate. Prices include:

  • Slides for the day.
  • Access to our password-protected area where you can access latest slides and self-help guide, along with links to useful resources and videos.
  • Lunch and refreshments throughout the day (for our in-person courses only)

Get 15% off course bookings if your organisation is a registered charity (not applicable to Early Bird discounts)
If you have 2 or more staff attending, we can offer a discount of 10% (off the standard NOT Early Bird rate).


Courses start at 9.00 am, though we ask delegates to arrive at the venue by 8.45 am (for our virtual classes we ask people to sign in to Zoom by 9.00 am). The courses end at 4.30 pm and lunch is usually taken at 12.30 pm with tea and coffee breaks mid morning and mid afternoon. To work out your travel times, please see the venue addresses below. If you have any dietary requirements, please let us know.


** Please note that during the Covid-19 pandemic we will be delivering all of our courses ‘live’ through Zoom/WebEx.**

Virtual Classrooms Are Now Live

For the next few months at least this course will be delivered live through a virtual platform. All courses are delivered through Zoom which allows us to stream HD-quality video of our courses direct to your laptop, desktop or tablet. These courses are limited to a maximum of 8 people. Learn more about Virtual Classrooms.

Cardiff location (training)
Our principal training venue is located in the offices of Liberty Marketing in Cardiff Business Park, Llanishen. This location is conveniently located between the M4 (junction 32) and Cardiff City Centre, making it easily accessible from Cardiff, Swansea, Newport, the valleys and South West England.  Please note on occasion our training venues may be located in Cardiff City centre (always check the events page for correct location).

London location (training)
The venue for the workshop is in the heart of London and therefore ideal for transport links. We hold the training at either Portland Place or Holborn Bars in London. Both venues offer free wifi, teas/coffees and a sit-down lunch in a restaurant on-site.

Who is your tutor?

Your tutor for the day is Stephen Cleary. He has over 10 years’ experience of shooting, producing, directing and editing video for advertising and social media. He runs his own Cardiff-based production company called Carnival Content and was formerly the Digital Marketing Manager at one of Wales’ universities. He is an expert in content marketing, combining creative production techniques with marketing and social strategy. His campaigns have even been awarded top honours in the CIM Marketing Excellence Awards.

Upcoming courses

December 15, 2021
January 27, 2022
February 23rd, 2022 

‘Live’ classes via Zoom or WebEx.


(early bird price, excl. VAT)

What our students have to say…

I am so happy I took the Social Media Video Course! I’m now armed with the ability to not only create content for my current job role, but it enables me to help my clients to do the same.

Before today I had never even edited a video – and now I’m actually excited about it and have already filmed and edited some content I’m actually happy with!



The editing was swift and easy on our mobiles.

I’d definitely recommend the course to other marketers, communicators and business people who want to have an impact, but don’t have the resources to use external providers.

Thank you!


Cartrefi Homes

If I were to rate the online Zoom class, it would be 10/10!

Stephen was incredible, engaging with us and the technology we were using, he didn’t make any of us feel we were inadequate and most importantly lots of fun was had! Overall, the day was so enjoyable and I learnt so much.


Newcastle University

I was disappointed that I would no longer be able to travel to Cardiff Gate to complete the Social Media Video Marketing Course with two of my colleagues because of the coronavirus crisis. However, Marketing Tom Media set the course up as a virtual classroom. The setting, teacher, content and tasks were all excellent and I have come away with the confidence to include video within our content plan as soon as we are able to. We learnt how to apply different shooting techniques, including interviewing contributors and using timelapse and slow-motion footage to create striking videos.


Port of Milford Haven

Social Media Video Enquiry

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