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How to set up Google Analytics 4 on a website

Google Analytics 4 Training Course (Credit: Edho Pratama | Unsplash)

As many of you are already where from July 2023 Google will “sunset” Google Universal Analytics. What does this mean for users of Google universal analytics? Well,  in a nutshell, you won’t be able to report on activities on your website or web app from the end of June of next year. All date comparisons will only be available up until this time. So, it makes a lot of sense for you to transition over to Google Analytics 4 now.

Well, to help you transition over to Google Analytics 4 we have created a useful How to Set up Google Analytics 4 guide. Please check it out!

Written by Alun John

Alun founded Marketing Tom and delivers some of its courses.

December 3, 2022

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