CIM Recommended Books
CIM Certificate in Professional Digital Marketing (Level 4)
– Revised Syllabus 2020/2021
– Revised Syllabus 2020/2021
Please find below the recommended course books for the CIM Certificate in Professional Digital Marketing (Level 4)
– Revised Syllabus 2020/2021
Applied Marketing
Principles and Practice of Marketing, 9e Paperback – 29 Mar. 2019
by David Jobber (Author), Fiona Ellis-Chadwick (Author)
Planning Campaigns
Marketing Communications: Integrating Online and Offline, Customer Engagement and Digital Technologies Paperback – 3 Dec. 2019
by PR Smith (Author), Ze Zook (Author)
Digital Marketing Techniques
Digital Marketing: Strategic Planning & Integration Paperback – 11 Feb. 2019
by Annmarie Hanlon (Author)
Digital Marketing Strategy: An Integrated Approach to Online Marketing Paperback – 3 April 2019
by Simon Kingsnorth (Author)