Here are a couple of articles that I came across in Clickz, which contain some useful tools and advice on for identifying keywords:
Keyword Research Revisited, Part 1: Log Files
Keywords Revisited, Part 2: Free Research Tools
They are very useful and though most have been mentioned in this blog, Kevin Lee does come up with a lot of interesting comments:
You need third-party keyword research tools and resources to build and expand keyword lists for search engine marketing (SEM). Each popular external keyword research tool has a place in keyword expansion.
I must say that I especially like his advice to use a thesaurus to identify new keywords!! – modern it may not be, logical it certainly is.



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