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Seth Godin Interview

After years of buying .Net magazine at Borders and WHSmith I have finally decided to sign up as subscriber – that way I’ll never miss an issue again. The first issue has been a very good one and includes articles on Why Google’s blue links are history, Tomorrow’s trends in web design, making a better 404 page and an interview with Seth Godin. In this article, which is not available on the website yet, they ask him: “why haven’t you got a Twitter account? He replies:

The_dip
The Dip, one of my books, describes the fact that you only come out ahead when you focus on things where you ca be the best. Having a second-rate blog isn’t worth the time, for example, because most people, given the cohoice, would choose to read a first-rate blog instead. Well, I’d be a second-rate Twitterer.”

I must admit that he has a very good point here and I do feel that a number of top-rate bloggers have probably neglected their blog, whilst busy updating their Twitter account with 140-character postings. And this trend towards more micro-blogging is bound to continue – partly driven by the fact that you don’t have to spend too long thinking about how you will write a blog article.

Written by Alun John

Alun founded Marketing Tom and delivers some of its courses.

January 13, 2009

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