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Analyse Twitter Accounts Using Riffle

Here’s a neat tool that you can use explore the Twitter accounts of other users. Say, you’re following a client and want to get to know the numbers of retweets they tend to get, their followers, top hashtags, and other interesting metrics, you would need to visit their Twitter account and do some research. However, with Riffle  (Chrome plugin) you simply click on an icon next to their Twitter account and, hey presto, the information appears in a neat sidebar.

Here’s an example of how the Riffle icon appears in your Twitter timeline. Notice that it appears next to each Twitter name.

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Simply clicking on the icon brings in this inserting snapshot of that Twitter account, which includes ‘retweets/tweet’, ‘favorites/tweet’, top hashtags, mentions and URL’s and even tells you which is their preferred platform.

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Riffle reckons that this tool is useful for the following roles: marketers, customer service, agencies and sales and can be used for competitor analysis, finding influencers (it also includes a Klout score),  insights on leads and customers and improving customer experience.

Related Link
Get Chrome Plugin
Twitter Training Course (London and Cardiff)

Written by Alun John

Alun founded Marketing Tom and delivers some of its courses.

June 15, 2015

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